Etiquette Awareness — Social Media: How To Have Impact
Posted by Corey Kaster on February 9, 2010
To quote a colleague, “Social media is about connecting and building relationships — talking to people. Taking part in discussions gets you noticed as well as keeps the conversations going, along with the sharing of information, viewpoints and knowledge.”
Very well stated! And like anything else you do, keep in mind that how you present yourself on the social media platform is something you will be judged by, and once again, it is the details that will make the difference.
- Pay attention to what others are saying on the social websites and be a part of the conversation. Remember, the most important part of any conversation is listening.
- Yes, you are using social media to further yourself or your business but non-stop self-promotional postings are not beneficial to your followers. What information can you provide that is of value to them?
- SPAM is a no-no! Avoid inapplicable email forwards, chain letters, texts, etc.; they are unwanted and irritating.
- It’s not a numbers game. Building a community of friends and followers in your industry increases the possibility of seeing a return on your marketing efforts. Quality is much more important than quantity.
- Remember, whatever you post on the internet is going to be out there for the world to see. Your comments are a permanent reflection of your identity; you are either building your reputation or diminishing it!
- Be yourself! If social media is about building relationships, how real are they if you are not authentically you?
The contacts, friends and followers you meet and develop on-line are real relationships and should be treated as such. Any interaction you have via a social media platform should be treated with the same respect you would a face-to-face connection.
You will be remembered for it.
Please feel free to send me any of your
etiquette or customer service questions or stories!
Previous editions of Etiquette Awareness
may now be viewed at my website,
Business Etiquette & Customer Service Specialist
Speaker & Seminar Leader
“Etiquette is about polishing your approach,
not changing who you are.”
This entry was posted on February 9, 2010 at 9:30 am and is filed under Etiquette Awareness. Tagged: Business Coach, business etiquette, etiquette, Etiquette Awareness, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.